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For your reference, we have included the original job posting below.
Online Marketing Specialist
Job Number:
42985021
Company Name:
PTC - Parametric Technology Corp
Job Location:
Needham, MA, 02 US
Job Categories:
Media & Communication Information Technology
Minimum Education:
4-Year College Degree
Online Marketing Specialist
Become a part of PTC’s Global Services Marketing and Communications Group who is responsible for elevating the stature of Global Services across PTC, with partners, customers, and key influencers in the marketplace. Main activities include messaging, thought leadership marketing, customer reference programs, demand generation, web marketing, events management, and internal communications.
We are looking for a creative, accomplished online marketing professional (web marketer/writer/editor) to help develop and manage issues-based marketing programs that build Global Services distinction in the market. The ideal candidate will have a strong writing background with solid experience in high tech marketing, web marketing, social media, and project management. Journalism experience is highly preferred.
Primary Responsibilities:
Online Marketing -Effective marketing on the web; experience with corporate websites -Appreciation for web marketing principles and user experience -Monitoring and engaging with relevant social media and networks
Content Development -Research, analysis, and development of Points of View on key Global Services issues -Writing and editing articles, blog posts, and longer thought leadership publications -Works with individual experts, customers, or partners to develop success stories
Project Management -Scopes complex programs, develops project plans aligned to business priorities -Project management and support for thought leadership publications, video, and events -Work successfully with cross-functional teams to drive project execution on target and on time
Requirements:
Requirements Bachelors and preferably master’s degree in journalism, marketing, or science / technology. 10+ years of professional experience in high tech marketing, web marketing, social media, product management / marketing, and project management.
PTC (Nasdaq: PMTC) enables manufacturers to achieve maximum value from their product strategies with software and services designed to optimize key business processes throughout the entire product lifecycle – from conception and design to sourcing and service. PTC’s integral solution portfolio enables customers to unleash product innovation, improve collaboration and ensure product data integrity within engineering and across the enterprise, supply chain and service partner networks. Founded in 1985, PTC employs over 6,000 professionals serving more than 27,000 customers worldwide. FY 2011 revenue: $1,170 million (9/30/11). For more information on PTC, please visit